Joe Creech, MAI, ASA – We are only as good as our last report. This is a mantra that has been ground into my practice since Day One. I started in the appraisal business in 1998 as a trainee with Palmer, Groth & Pietka, a regional appraisal firm. My experience with this amazing group of people helped form the foundation for what we hoped to achieve for Pacific Coast Valuation Group.

I realized that clients rely on individual attention to detail for each assignment and that as an appraiser, no matter how successful a working relationship has been in the past, each new assignment will define its future. Our culture is important to us and we foster an atmosphere of learning, with everyone encouraged to pursue the MAI designation.

For us, clients are partners working on the same transaction. They can rely on us to provide them with well researched and supported, credible results, every time.
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Grant Norling, MAI – I had a Jerry McGuire moment on July 24, 2015 when I concluded my passion for solving valuation issues and serving customers was not compatible with corporate culture. Consequently, I quit a 15-year job to jump headfirst into the unfamiliarity of starting my own appraisal firm.

When I asked my colleague Rae Bange to start an appraisal company with me, she wanted to start that day. Her all-in approach, ability to adapt to a new business environment and unwillingness for excuses to prevent positive results embody the cultural shift that I want to build a business around.
I founded the Portland office of Pacific Coast Valuation Group to culturally align and be identified with a group of appraisers that share the same core values in terms of work quality, integrity and customer service. Another major draw was their full-suite appraisal platform and firm commitment from all shareholders for continued investment in our valuation tools and appraisal products.
Whether it is completing an appraisal, conducting business or just living life, the ability to take a practical approach in resolving issues that come up is an important characteristic. We are committed to be accountable for all of our professional appraisal services and follow through with each assignment to the end.
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